We’ve become accustomed to being able to get nearly anything we want—including Macs—overnight, or at least within a couple of days. Unfortunately, surging demand from AI data centers has created a global memory shortage that’s squeezing the consumer electronics industry. As a result, we’re seeing both higher Mac prices and significantly longer delivery times as Apple competes for a limited supply of chips.

Although higher-memory configurations are particularly affected, there’s no guaranteed way to predict which Macs will be affected or the estimated length of delivery delays—the situation changes daily. As of August 4, the Apple Store is reporting the following representative delivery estimates to ZIP code 14850:

If you’re in the market for a new Mac, what should you do? It depends on whether you’re buying for yourself or for an organization.

Individuals

If you just want to upgrade from an older model, waiting might not be a hardship—what’s another few weeks? But waiting isn’t easy if you’re replacing a Mac that has been lost, stolen, or broken. You have a few options:

Organizations

The situation may be more problematic for organizations that can’t afford for an employee to be without a Mac or need to equip a new location or a cohort of new hires. Along with the strategies above, organizations should consider:

Just-in-time manufacturing and overnight shipping have spoiled us, but with some planning and flexibility, you should be able to find the Macs you need to stay productive. Contact us if you need help forecasting Mac purchases, identifying acceptable alternatives, or adjusting deployment workflows around constrained availability.

(Featured image generated by Adam Engst with ChatGPT)


Social Media: Global memory shortages caused by AI data center demand are hitting Mac buyers with higher prices and longer delivery times. Here are strategies to reduce the pain for both individuals and organizations.